It all began in 1979, when Guy Azoulay decided to reinterpret the codes of American military clothing in the image of our highly successful «flight jacket». The Vietnam War had just ended (1975), and US Army clothing was flooding the American surplus. Chevignon was born at the same time as this vintage. A native of Avignon, Guy was, along with Albert Goldberg for Façonnable, Éric Breuer and Daniel Crémieux, part of the clique nicknamed «La French Riviera». Four men from the south of France, fascinated by America and its laid-back style. While Chevignon remained on the bangs of this classically styled trio, with a more utilitarian approach to clothing, they all responded to a demand that didn't yet exist in France. They all imported the’American Dream. With a touch of elegance... French, of course.
Chevignon is inspired by today's world and international eclecticism. American vintage DNA blends with current trends and inspiring male icons such as cowboys, aviators, sportsmen, astronauts...
Your Chevignon boutique offers you a minimum discount of -30% all year round on the recommended retail price, and up to -70% depending on the period (see conditions in store).
Contact the boutique on +33 (0)1 85 76 16 72
To be found on level 0, Patio Place de l'Etoile
